Podium Fashion Shows Summer/25
Once again, Podium has done it: setting its own rules and defining a tone for fashion shows
This time, on June 10, guests witnessed as many as six runway shows, where monobrand boutiques showcased their individuality. Peserico, Twinset Milano, Marina Rinaldi, Zadig&Voltaire, Pinko – the brands followed one after another with the precision of a stage production, each presenting their moods, energy, and vision of contemporary life. The stylists and makeup artists of these major brands were responsible for creating the looks, successfully fulfilling the main goal – to tell their stories through images.
The Italian brand Peserico opened the series of shows, immersing guests in the atmosphere of the Mediterranean. Loose silhouettes, natural fabrics, a palette of sand and sea breeze – outfits in which one can easily imagine a date on a warm day or an evening walk along the windy seashore.
Photo: Sergey Pogosyan
Next came Twinset Milano, a brand also rooted in Italy. The looks seemed to say: “A woman’s beauty is multifaceted.” Structured outfits for business meetings, romantic dresses, and floral suits for those moments when you can allow yourself a break from everything.
Photo: Sergey Pogosyan
“Plus size, plus energy, plus colors” – this was the mood set by Marina Rinaldi, a brand that not only designs clothing but also promotes respect for the body, its shape, and its strength. The collection served as a reminder that everyday life can be vibrant, and elegance can be comfortable.
Photo is provided by Podium PR Department
Photo is provided by Podium PR Department
A loud “Bonjour!” seemed to sound in one’s head when Zadig & Voltaire burst onto the runway, demonstrating the effortless chic so characteristic of France. A dress paired with a bandana? Why not. The brand masterfully combines rock’n’roll, luxury, and, at the same time, refinement.
Photo: Sergey Pogosyan
Photo is provided by Podium PR Department
The final note was struck by Pinko, which closed the series of mono shows on an elegantly rebellious note. From motorcore looks to sophisticated dresses with a touch of spice – the woman resounded loudly and brightly in each of them. The show was accompanied by a mini-performance: the models twirled, smiled, as if greeting one another — a reminder that fashion lives through interaction.
Photo is provided by Podium PR Department
Photo is provided by Podium PR Department
By eight o’clock, the atmosphere shifted: the lights dimmed, the screens lit up, and the main show of the evening began. An almost circular projection, over 120 looks, a record number of cameras to capture it all, and more than 2,000 guests, including friends and partners of the company: businessman and musician Emin Agalarov, stylist Liliya Rakh, representatives of the LVMH group of companies, pop stars, fashion influencers, and representatives of the arts, culture, and business.
Photo is provided by Podium PR Department
The Podium stylist team, together with Daniil Berg, assembled looks from the collections of global brands in the central atrium of Tashkent City Mall, and did so with such seamlessness that casual and black tie, white tie, and streetwear all appeared as parts of a single narrative. The show seemed to proclaim: confidence is a style that is always relevant, even when there’s a storm outside.
Photo: Sergey Pogosyan
After the show, the new Shopping Guide Podium x Tashkent City Mall was presented, bringing together the key points of Tashkent’s fashion life. And, of course, the evening concluded with a musical surprise: singer Lola took the stage with character, drive, and spice – a perfect finale to a vibrant day.
Podium Fashion Shows SS25 – a day where the energy of fashion and the aesthetics of a new era came together. Epic. Bright. Inspiring.
