ELLE TEAM

About the ELLE Oʻzbekiston team

All about the team of the №1 media platform for women in Uzbekistan.

Updated: June 7th 2024From ELLE Team

Welcome to the ELLE!

ELLE is an international brand known for its unique approach to fashion, beauty, culture and lifestyle. Our mission is to share inspiration and helpful tips that will emphasize your individuality and help you be confident in yourself, your abilities and your style.

We strive to create content for you where every detail is well thought out, where usefulness intersects with interest, where high fashion trends are easily adapted into everyday life, where you feel at ease and confident.

With love,

 

 

MISSION

ELLE Oʻzbekiston is an international brand for women that spoke the Uzbek language for the first time. With a focus on fashion, we reflect contemporary society, guiding and inspiring readers through trends, beauty, lifestyle and culture.

We draw global inspiration, focus on the best global practices and adapt them for the local market. The ELLE Oʻzbekiston team strives to inspire the women of Uzbekistan, seek out and develop local talent, and promote the concept of quality journalism.

TEAM

Oleg Drobot

CEO ELLE Oʻzbekiston

Multipreneur, mentor of fashion and music talents, philanthropist.
Believes that believing in one’s talent is the key to a successful career. And now is the time when it is possible to realize yourself to the maximum.

Natasha Kasatkina

PUBLISHER, FASHION DIRECTOR

Fashion expert, founder of Talent Management Company – Gemina.Corp, professional model with years of experience working with global brands. She shows by her personal example how important it is to develop yourself, not to create idols for yourself.

Ana Varava

INTERNATIONAL BRAND SUPERVISOR

More than 17 years of professional work in the fashion and media industry. At the age of 24 became the youngest editor-in-chief of an international fashion publication in the world. Trained in styling, fashion marketing and fashion business.

Polina Agliamova

EDITOR-IN-CHIEF

Polina’s responsibilities include managing the entire editorial team, the content you see in both digital and print formats, and the quality of all our materials. Knows absolutely everyone in Tashkent.

Olga Shavrina

COO ELLE O’ZBEKISTON

As the company’s director, Olga is responsible for its development, bringing together creative units and finding solutions for all business challenges. She has held decor exhibitions in the past and now collects antiques.

Zhanna Varnavskaya

STYLE DIRECTOR

Zhanna loves to observe people, their interactions, and interests. Being a style director, she has excellent taste and senses trends and new tendencies.

Veronika Varvianska

ART DIRECTOR

Veronika is the person who is responsible for all visual content and ideas for ELLE Oʻzbekiston. She has extensive experience in design, branding and team management. She simultaneously lives in two countries: Ukraine and London.

Anastasiia Bondarevska

MARKETING DIRECTOR

As Marketing Director of ELLE Oʻzbekiston, Anastasia oversees all strategy, analytics and communication for the brand. Outside of work, she can be found in small local coffee shops with her phone and dog in hand.

Olena Grebeniuk

FINANCE DIRECTOR

Elena deals with budget planning and business development. A person who is always in touch with the whole ELLE Oʻzbekiston team. Creating complex forms in Excel is a pleasant pastime, and pastry is a real passion.

Yulia Elmuradova

PR DIRECTOR

A graduate of the Institute of Oriental Studies, she started her career in one of the PR-agencies of Uzbekistan. In 5 years she has worked her way up from intern to business development director. She has expertise in strategic and crisis communications. Combines both analytical and creative mindset.

Diora Azamova

KEY ACCOUNT MANAGER

Diora will find the key to any person because communication is her strongest suit. She builds partnerships and develops the ELLE Oʻzbekiston brand. If you meet her on the street, chances are she’ll be wearing black.

Svetlana Zubritskaya

HEAD OF COMMUNICATIONS

Over 13 years of experience in marketing, SMM and PR, including work in international corporations and the cultural sphere. Her strengths are her ability to establish contacts, speed of reaction and deep knowledge of trends. Svetlana has a broad outlook and always stays up to date with new developments. In her free time, she enjoys Pilates, cycling, reading and visiting museums.

Irina Perova

FASHION EDITOR

Irina has been in this field for more than four years. Her interest in fashion has been reflected throughout her career path. And her main conviction to always follow her heart led Irina to the ELLE Oʻzbekiston team.

Gulsanam Khalmuradova

CULTURE EDITOR

Gulsanam is the editor of the Culture section, an art historian who has made many people fall in love with Eastern culture. In addition, she sings in a choir, raises five children and does voice-overs for books and videos.

Rushana Mamadalieva

SOCIETY EDITOR

Rushana is the editor of the “Society” section, where she raises important and exciting topics for Uzbekistan, shares interesting events and personalities. In addition, she is developing her own clothing brand. An introvert who knows half the city.

Shodiya Khamidullaeva

LIFESTYLE EDITOR

Covering current trends, interesting life hacks and tips, Shodia has a keen eye for what’s relevant and what will be of interest to the readers of the lifestyle section. She can’t work until she’s had her coffee.

Fatima Abdieva

WEDDING EDITOR

Fatima is social, honest and a team player, which helps her cope with any task. She enjoys sports and studying different cultures, which is reflected in her desire for self-development and exploration of the world.

Anna Sadrieva

LITERARY EDITOR

She is highly sociable, flexible, literate and has a sincere love for her work. Her professional experience includes teaching Russian language and literature, as well as working as a news editor at Gazeta.uz. In her free time, Anna enjoys reading books and hiking in the mountains.

 


WHY ELLE?

ELLE is a way of thinking, not age or status. We gather talented, smart and stylish women around us, helping them to become even better, to find inspiration, motivation and development.

Although ELLE is partially supported by advertising, our content is produced independently and meets strict journalistic standards.


CAREER AT ELLE

Our team is always on the lookout for new talent in a variety of fields, from marketing, sales and recruiting professionals to authors, photographers, filmmakers and videographers.

If you want to become a part of ELLE Oʻzbekiston – send your resume, portfolio or examples of your best work to the e-mail:

[email protected]

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