Summer with Gucci Lido
A visual diary of serenity and style
In the new Gucci Lido campaign, actors Daisy Edgar-Jones, Aliocha Schneider, and David Jonsson convey the essence of summer as a subtle sense of closeness through glances, gestures, and sunlight.
Set against Mediterranean landscapes, the heroes move freely through sun-drenched scenes, turning each frame into a visual diary of calm and style. Lightweight fabrics, iconic accessories, and the body’s natural movement all speak of a summer steeped in harmony.
