Bottega Veneta
“Craft is our Language” campaign

Bottega Veneta has released its Craft is our Language campaign, dedicated to the 50th anniversary of the brand’s signature Intrecciato leather weaving technique, which was first introduced in 1975.
The campaign features brand ambassadors and friends, including Tyler, the Creator, Julianne Moore, Zadie Smith, Dario Argento, Vicky Krieps, Troy Kotsur, and many others.
The series of photos and videos is part of a large anniversary project. This fall, Bottega Veneta will publish a book featuring 50 “gestures” that reflect the brand’s philosophy. A second part of the campaign, featuring new participants, is also planned.