ELLE Wedding x Uzbekistan Wedding Festival

On May 5, InterContinental Tashkent hosted one of the most anticipated events of the spring – the Uzbekistan Wedding Festival.

The festival has already established itself as a high-level event. It is known for its vibrant program, master classes, and runway shows featuring the most exquisite bridal gowns from the country’s top boutiques.

This year, ELLE O‘zbekiston joined as the festival’s media partner and introduced an exciting new initiative – ELLE Wedding. The project was officially unveiled at the event’s opening on the summer terrace, where the atmosphere of weddings and spring filled every corner of the venue. The Bravo Orchestra enchanted the guests, while floral arrangements, flowing drapery, and a charming reception set the perfect mood for the long-awaited reveal. In the warm spring weather, Chortoq provided refreshing beverages to guests, keeping the focus on the celebration.

ELLE Wedding is a dedicated wedding edition under the global ELLE brand, promising to become a go-to platform for brands wishing to be part of one of life’s most emotional milestones – from engagement rings to couture dresses, from floral design to gourmet experiences. Oleg Drobot, CEO of ELLE O‘zbekiston, shared the project’s mission and emphasized the importance of growing the wedding industry:

“Today, we are united in developing the wedding industry, we are all partners working together to improve it.”

Special thanks were extended to Nazima Khayitmetova, founder of the Je T’aime bridal salon network, for believing in and supporting the project. Nazima expressed her gratitude to all participants and noted that this was the third edition of the festival, which has grown each year, and she hopes to see even more designers and innovations in the future.

The day continued with a runway show featuring designs from Bella Vita, LaStoria, Sharlin x Majesty, Azamat Samet, Freya, Yassaf, and Je T’aime x Exclusive. The show ended with all models walking to the emotional track, Jonginam performed live by Munisa Rizayeva.

Munisa’s performance transitioned into an award ceremony, where all designers and partners were honored for their contributions to the third annual festival’s success.

A lively and interactive highlight of the day was the street style segment, curated by stylist Regina Bikulova, where the most striking and stylish looks were captured, reflecting the energy of the Uzbekistan Wedding Festival through flowing fabrics, accessories, and fashion-forward accents.

The event concluded with an exclusive evening runway show from Je T’aime Premium and Dildora Kasimova, featuring sophisticated and elegant bridal looks that drew attention to detail, tailoring, and imaginative silhouettes.

photо: GOLD VISION GROUP