Prada “Days of Summer”
A summer campaign on the shores of Capri
On the picturesque coast of Capri, Prada brings its advertising campaign Days of Summer to life. From July 7 to 13, Prada is taking over Lido del Faro beach and the waters of Punta Carena. The brand creates an atmosphere rich in detail: pastel-colored boats, signature ice cream, and brand installations. All of this transforms the visual elements of the campaign into a tangible summer adventure.
