Prada jewelry collection

Prada is launching its new jewelry line, Couleur Vivante, available for custom order starting in October. The collection includes earrings, rings, bracelets, and necklaces featuring amazonite, citrine, morganite, aquamarine, and peridot, all set with the brand’s signature triangular motif.

The campaign, shot by David Sims, stars Amanda Gorman, Maya Hawke, and Kim Tae-ri. Each piece is registered on the Aura blockchain platform to verify authenticity and the provenance of the gemstones.