Swarovski celebrates 130 years
Exhibition, collection, and collaboration

Swarovski is marking its milestone anniversary with the program “130 Years of Joy”, which includes the Masters of Light exhibition, the Vienna capsule collection, and a series of designer collaborations.
The Vienna collection, designed by Creative Director Giovanna Engelbert, draws inspiration from the brand’s iconic swan symbol and features jewelry presented in golden packaging. The Masters of Light exhibition, after its showcases in Shanghai, Milan, and Seoul, is now opening in Hollywood, highlighting Swarovski’s influence on cinema, fashion, and the stage.
In addition, the brand has opened a flagship store in Osaka as part of Expo 2025 and is preparing a festive activation in Paris.