Usher and Ralph Lauren Ralph’s Club New York

The singer becomes the face of the fragrance

18 Jul 2025
photo: Instagram / ralphlauren

Usher has become the face of Ralph Lauren’s new men’s fragrance, Ralph’s Club New York. The scent opens with top notes of blackcurrant and mandarin, transitions into heart notes of lavender and sandalwood, and settles into a base of moss, fir balsam, and bourbon vanilla.

Through this collaboration with the R&B musician, the brand aims to attract “the next generation of young connoisseurs.” To mark the launch of the eau de parfum, Usher also reimagined Frank Sinatra’s iconic song New York, New York.

18 Jul 2025
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