Visa Fashion Week Tashkent: First looks, first meanings

This year, the philosophy behind the fashion events centers on the eternal search, deliberately avoiding hyperfixation on the result. We had already seen how this concept was embodied in Almaty, and now it finds continuation and fresh interpretation in our capital city.

“We have so much in common – from a shared cultural code to our attitude toward culture as such. And the new season of Visa Fashion Week Tashkent reflects this exact idea: culture and fashion unite us, enrich us socially, and help us grow. These are the kinds of projects that shape the future of the region’s creative industry, create jobs, inspire youth, and reveal entire countries from a new, stylish, and progressive perspective,” said CEO and producer Bauyrzhan Shadibekov.

On the first day, six designers showcased their vision of contemporary fashion, four of whom represented Uzbekistan. Among the first to hit the runway was the brand Dilnoz, with a collection that merged vivid local ornamentality and tonal restraint. The looks felt especially timely amid the trend toward lightness and airiness – the models quite literally walked with a “floating” gait, illustrating how modernity can speak the language of roots.

Photo: Sergey Pogosyan

Photo: Sergey Pogosyan

Amal Vagram, making his debut at Fashion Week, sought to express his vision of femininity’s many facets: from soft watercolor hues to the sculptural boldness of jackets and sharp contrasts. This was further emphasized with shimmering elements, fringe details, and colorful prints by artist Daria Morozova.

Photo: Ilya Semendeev

Photo: Sergey Pogosyan

A vacant gaze and the stride of a wandering soul – that’s how the show by Kazakhstani brand Reactor, a finalist of the Next Designer Award (NDA), left its mark. This initiative was created to support the younger generation of designers who are making conscious fashion and searching for new meaning in beauty. Reactor expressed concern and anxiety for the future of our planet through earthy tones and sharp silhouettes that conveyed the weight of the issue. To enhance the emotional impact, the show featured child models, adding a layer of poignancy to the designs.

Photo: Ilya Semendeev

Photo: Ilya Semendeev

The day concluded with men's collection show by Azamat Sametov, who embodied the concept of relaxed chic. A classic style that doesn’t need noise or volume to be heard: muted tones, flowing fabrics, and impeccably precise tailoring. The models appeared to be walking not down a runway, but along the coastline of an Italian town.

Photo: Ilya Semendeev

Photo: Ilya Semendeev

The first day of Fashion Week in Tashkent impressed with the diversity of approaches, once again proving that every designer has their own direction, their own starting point, and their own unique view of the world.