DKNY unveils new fall collection
Kaia Gerber stars as the face of the campaign
American fashion brand DKNY has introduced its new Fall 2024 collection, timed to celebrate the brand’s 35th anniversary. Model Kaia Gerber stars as the face of the campaign. The shoot was directed by Mikael Jansson and styled by Alastair McKimm.
The campaign images were shot against the background of New York City, with excerpts from iconic books set in the city used as illustrations. The brand uses these stories to create a fresh perspective for the collection.
The Fall 2024 capsule collection is now available for order on the DKNY website.