Jimmy Choo unveils new fall collection campaign
The campaign is dedicated to the premiere of “Beetlejuice Beetlejuice”
Jimmy Choo has unveiled the campaign for its Fall-Winter 2024 collection, titled Glamour Refined. The campaign is timed to coincide with the premiere of the film “Beetlejuice Beetlejuice,” which will open the 81st Venice Film Festival.
The face of the campaign is Winona Ryder, who plays one of the lead roles in the film. The photos were shot by Ezra Petronio, with styling by Camilla Nickerson.
The fall capsule pays homage to the early years of the house, combining classic designs with modern trends while staying true to the brand’s heritage. The collection features iconic 90s shoe models with the signature Scarlett heel and various iterations of the Cinch bag.
Items from the Glamour Refined collection are available for purchase on the official Jimmy Choo website.
