Full gear: bags’ keychains galore
Creativity in every detail
“The Jane Birkin Effect” – this is how the trend of decorating bags with various keychains is known on social media. The term arose due to Jane Birkin’s passion for accessorizing her Hermes bags. Funny strings of beads, photos, and other handy elements wrapped around the straps of the bag that Jane carried with special love.
Photo: SPOTLIGHT / Balenciaga
Designers have picked up the trend set by the internet. In the spring-summer 2024 runway shows and lookbooks, they presented a variety of such accessories.
For instance, Balenciaga adorned bags with locks, keys, hearts, coins, tassels, chains, Eiffel Towers, and much more.
Photo: SPOTLIGHT / Balenciaga
ELLE has gathered some street style examples from global Fashion Weeks.
Photo: SPOTLIGHT / Demeulemeester
Photo: SPOTLIGHT
Photo: SPOTLIGHT
Photo: SPOTLIGHT
Photo: SPOTLIGHT
