Коллекция “Лагман” от бренда Masar
У узбеков говорят: «Не вешай лагман на уши». Бренд Masar — повесили. И сделали это со вкусом, иронией и уважением к своим корням.
The “Lagman” collection is a subtle jewelry metaphor for Uzbekistan’s contemporary identity. Its sculptural forms seem woven from air and motion: round like a bowl of homemade lagman, fluid like the buzz of Chorsu Bazaar, open like Eastern arches that let in both light and meaning.
Delicate rings evoke the architectural rhythm of ancient ayvans, echoing the ornate cornices of the mahalla with finely traced lines. The golden earrings resemble dancing noodles, swaying gently with each movement, highlighting a sense of lightness and freedom. The spiral ring is more than just an accessory – it’s a symbol of the eternal cycle of tradition, reimagined with the bold vision of the 21st century.
“Lagman” is a story of movement – between past and future, between the local and the global. It’s a story of how culture transforms into design, and how design becomes the voice of a generation.
The collection is designed for those proud of their roots and turns them into a style.
Photo: Instagram/ Masar_Jewellery
