Stuart Weitzman appoints new global ambassadors
The brand is to launch a new campaign "How Lovely to Be a Woman"
American brand Stuart Weitzman has announced the appointment of new global ambassadors. The new faces include actress Issa Rae, gymnast Aly Raisman, model Christy Turlington, actress Lucy Liu, and model Ming Xi. In conjunction with these appointments, the brand will also launch a new campaign titled “How Lovely to Be a Woman”.
The advertisement highlights the successes and challenges of modern women, exploring what it means to be a woman today. Despite societal pressures and expectations, the heroines of the film repeatedly choose confidence and strength.
The film is directed by Matvey Fiks, with photographs by Ned Rogers. The campaign premiere is set for September 4.
