Celebrity makeup: the techniques of Hollywood’s top makeup artists

Celebrity makeup always looks flawless: glowing skin, perfect eyeliner, expressive eyes, and irresistible lips. It seems as though celebrities have a secret beauty code only available to them. But in reality, achieving the same effect is possible at home – if you know a few rules and techniques that are part of the daily makeup routine of the most stylish guests on the red carpet. 

Perfect skin is the canvas for makeup. That’s why, first and foremost, attention should be paid to skincare – avoiding overly harsh products and maintaining a stable pH balance. The secret lies in prepping the skin before applying foundation. To prevent it from caking or oxidizing, apply a hydrating primer beforehand and mix it with a liquid highlighter to create that very “glowing skin” effect. The face looks as if it’s lit from within, and the camera loves this result.

photо:  instagram \ @bellahadid

When it comes to eye makeup, every star has their own unique preferences – yet eyes remain the main accent in Hollywood beauty looks. For example, Bella Hadid opts for the “fox eye”: elongated eyeliner, eyeshadow stretched toward the temples, and brows brushed upward. This technique visually lifts the face and creates a feline gaze. Zendaya, on the other hand, emphasizes her almond-shaped eyes with bronze-toned smoky eyes. Her makeup artists blend several shades, from warm brown to golden hues. The result looks soft yet luxurious. Meanwhile, Ariana Grande stays faithful to her signature thin, precise cat-eyes that elongate the eyes and add a playful touch.

photo: instagram \ @arianagrande

As for the rest, celebrities divide into two camps. The first are fans of lifting contouring – a trend Kim Kardashian turned into a global phenomenon: darker tones under the cheekbones, on the temples, and along the jawline, while lighter shades highlight the center of the face. The second are lovers of the “fresh effect” – Kylie Jenner adores cool pink shades, which add a youthful glow and create a doll-like effect.

photo: instagram \ @kyliejenner

When it comes to lips, one of the most popular techniques is the illusion of added volume – a method Hailey Bieber often shares while promoting her Rhode line. First, the lips are lined with a pencil slightly darker than the natural shade, followed by matte lipstick. A drop of gloss is then applied to the center of the lips for extra volume. This makes them look fuller and more luscious.

photо: instagram \ @haileybieber

Celebrity-inspired makeup is not necessarily about expensive products. It’s about technique – the kind that allows you to recreate a look worthy of an Oscar and, above all, about self-confidence. Celebrities know: the most important accessory on the red carpet is charisma. Makeup only serves to highlight the radiance within.