New wellness trend: aromatherapy
How scents became more important than the gym and green smoothies

Today, the world of wellness is no longer limited to exercise and proper nutrition. We are learning to take care of ourselves through mindfulness, emotional awareness, and self-care rituals. That is why aromatherapy, the ancient practice of working with essential oils, has become the mainstay of the new philosophy of self-care.
From Ancient Egypt to Instagram
Aromatherapy originated in Egypt, where frankincense and myrrh oils were used for rituals and medicine. India and China also used aromas to balance the body and spirit, and it was only in France in the 1930s that the term aromatherapy appeared. Today, this practice has become a universal wellness tool with many variations, from candles to aroma diffusers.

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Why it has become a trend right now
In today's rapidly changing world, stress and anxiety have become a common state for almost everyone. At the end of a busy day, people are increasingly looking for gentle ways to relax. After the pandemic, the wellness trend has finally settled into our homes, which have become the main source of calm and rejuvenation.
In addition, influencers and bloggers have begun to focus on the aesthetics of aromatic oils on social media. Candles, diffusers, and roll-on oils have become not only a practice but also part of a beautiful lifestyle code.

Photо: Dupe
How scents work with emotions
Scientists have confirmed that aromas directly affect the limbic system of the brain — the area responsible for emotions and memory. That is why the scent of lavender helps you fall asleep, citrus gives you energy, eucalyptus helps you focus, and sandalwood and vanilla create a feeling of comfort and security.

Photо: Dupe
Aromatherapy in a new interpretation is more about self-care rituals than therapeutic oils. A lit candle in the evening signals the end of the working day, a roll-on oil in your bag helps you quickly switch gears, an aroma diffuser helps you concentrate at work, and body care oils provide sensory pleasure, etc.
Mini-guide: how to choose scents
Scents act as little guides to the desired state. Lavender, chamomile, and ylang-ylang promote deep sleep and calmness. Orange, lemon, and grapefruit fill you with energy and vigor. Rosemary, eucalyptus, and mint help you gather your thoughts and focus. Sandalwood, jasmine, and vanilla create an atmosphere of comfort and inner harmony.

Photо: Dupe
Brands where you can buy aromatic oils include Diptyque, Le Labo, NEOM, Aromatherapy Associates, Aesop, ESPA, and others. They make the process fashionable, turning fragrance into a lifestyle object.