Jisoo and Self-Portrait
New campaign
South Korean pop star Jisoo collaborates for the third time with London-based fashion brand Self-Portrait, becoming the face of its 2025 pre-collection inspired by retro-futurism.
Shot by photographer Drew Vickers in Seoul, the Blackpink member poses against AI-generated landscapes inspired by the vibrant energy of the Swinging Sixties.
Titled "Dreams of Past Lives," the campaign blends nostalgia and futurism, reality and synthetic surrealism, creating the impression that Jisoo is drifting between dreamlike worlds. In the shoot, she showcases key looks from the collection: a nylon windbreaker over a plaid crop top and houndstooth mini skirt; a white lace blouse paired with a cream denim beaded skirt; and a white cotton mini dress accessorized with a bow-tied basket bag.
