Prada unveiled the fall-winter 2024 ad campaign

Italian fashion house Prada has launched a new campaign highlighting the “concept of conversation and the exchange of ideas,” which is one of the brand’s core values.

  The campaign features models Damson Idris, Hunter Schafer, Letitia Wright, Harris Dickinson, and Yi Li Ma, as well as screenwriter Miranda July and documentary filmmaker Garrett Bradley. The photographs were taken by Willy Vanderperre.

 The collection includes suits, knitwear in coral and turquoise shades, classic wool skirts, dresses, and signature bags.

 

All items from the collection are now available for order on the official Prada website.